Sue Higgs

  • ECD, dentsuMB UK
  • Executive Jury - UK

Sue Higgs is a joint Executive Creative Director at dentsuMB UK where she looks after the Generali global business as well as Heinz Beans in the UK. She started her career at Lowe Howard – Spink as a writer on accounts such as Vauxhall, Smirnoff and Reebok. After 7 years, she moved to M&C Saatchi as a group head to work on British Airways, Fosterslager and The Royal Opera House. Following 3 years at M&C she moved to Ogilvy in 2000 where she led creative for accounts for American Express, WWF and Huggies; she also worked across some of the world’s most revered brands such as Ford, Comfort, Dove, MTV and BP. In 2013 she moved to Publicis London as a Creative Director running the Nestle, SMA, Nescafe, Buxton Water, Maggi and Westjet accounts. She then moved to Grey London as Group creative director to work on M&S food, Nomad and P&G. During Sue's career she has won numerous creative awards including a Cannes gold Lion for Vauxhall. One Show silvers and bronze, anhandful of Campaign Big awards and BTA arrows, Eurobest, London International Awards, Creative Circle and Clio. She has been a D&AD juror several times as well as the Clios, Creative Circle and Campaign Big Awards. She proudly sits on the Circle Collective board, a social enterprise with helps young people to work, as well as mentors for SheSays and is also an passionate Anti-bullying Campaigner and advocate.

Sue Higgs