- Head of Global Marketing, Lufthansa Cargo
Bettina Petzold is Head of Global Marketing at Lufthansa Cargo since 2017 and was previously responsible for global marketing communications since 2010. Sustainability communication and the expansion of digital dialogic communication are especially close to her heart. As a specialist for global logistics processes, she previously held the position of Director Strategy-Development, Director Business Development and Director Digital Marketplaces. Ms Petzold is an active member of the CHC (Cargo Human Care) organisation. In her role as Head of Marketing, she has been a member of various juries for the following awards: Effi Germany, BoB Award, DPOK - German Prize for Online Communication and many more.